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Safety Game
Context
Employed
Role
Graphic Designer
Year
2021 - 2023
This project is an epic story, which began with a basic need of team cohesion and to promote the different professions within the same business line: RAMS.
Then it went down a number of different paths to get to this point.
Initially, the project was to create a physical Escape Game with the teams, enabling employees to meet each other. However, when Covid 19 came along, restrictions prevented the event from taking place. They had to rethink this team building event in a digital format. That is how the first version of the Excel game board was created.
The sessions were a success, so much so that at the WNE show there was a desire to present it. However, the visual of the set lacked aesthetic appeal, and other aspects could be improved. It was against this backdrop that I was asked to contribute on the subject.
First, we looked for a graphic orientation for the game board, inspired by the existing Rick and Morty Cluedo board game. The globe view was interesting for its ability to see everything in its entirely, as well as for its strong visual identity.
I had a strong desire to create the board as an illustration, and the subject and the choice made lent themselves to this.
For the first event where this safety game was presented, we controlled the production time to gauge its effectiveness. Initially, 3 rooms were produced using Prezi.
Being a very good marketing product, and with the Learning Technology show just around the corner, I was entrusted with completing the production of this Safety Game. I had to work with a Storyline integrator and a motion designer to get the job done.
I was lucky enough to be able to present it at the 2022 edition of the Learning Technology show. For the 2023 edition, I had to design a support to give other actors the chance to present it. In addition to being an attractive, self-supporting media, it can now be relayed and used on various occasions for different integration or training needs, for example.
Its presentation during a morning show in Belgium enabled us to win a project on the same theme for a client, presented below.
Together, with the team that came up with the initial idea,
we decided to take part in our company's internal competition. So we gave an oral presentation of our work in front of a panel of judges.
And we won the jury's special award 2023.
As mentioned above, this project enabled us to sell another similar project, based on the same digital escape game concept, but this time for railway safety. With the client, we agreed that there would be 4 rooms to visit, one after the other, following a storytelling and a logic of achievement in the activities to be solved. So we also needed a reception room to welcome the user, who would follow the resolution of the rooms in a linear progression, answering questions as they went along.
The aim of this project is to understand the logic and reasoning of the candidates. It also provides an original way of introducing the activities to new arrivals. For this project, we wanted to increase immersion by integrating clickable objects in the room, unlike the previous project which presented the files on the screen.
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